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At Lighthouse, we work with people who have ideas.

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Content Design

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Design is often thought of as being visual, but writing plays an equally important part in improving user experience and building better digital products. We can help you to design content where words and images work together to tell a story and help users accomplish what they need to do.

Designing with words – how we can help:

  • User research - Carry out user research, manage and analyse feedback and data to understand users' thoughts and behaviour. This helps to make informed content decisions and deliver validated digital products.
  • Design thinking - Synthesise the findings of user research and draw on the principles of design thinking as it applies across various mediums.
  • Easy to understand - Simplify complex processes and difficult language to make it easier to understand and more searchable, accessible and inclusive.
  • Build and support stakeholder networks – Identify important stakeholders, understand their expectations and maintain sound working relationships with them.
  • Collaborate with subject matter and technical experts to balance business needs with user needs.
  • Develop content plans and strategies based on user needs.
  • Iterate to rapidly incorporate feedback into designs.


Contact us to discuss your organisation's content needs.

 

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